Our final drop in session of Resonate 2021 is our Meet The Music Consultants session where we welcome industry professionals who's knowledge spans marketing, promotion, technology, artist development, management and more. Looking for advice on your next step in the music industry, you don’t want to miss this session.

Alex Brees (UnHurd)

Alex Brees is a Trading Analyst turned marketeer. After cutting his teeth in the tech world for a number of start-ups, he decided to combine his love for music with his ability to translate data into clear marketing strategy. He joined Universal Music as an analyst within Global Insight working on projects for the likes of Katy Perry, Andrea Bocelli, Bastille and more. Whilst at Universal Music, Alex launched un:hurd, a bespoke, data-first marketing service for emerging artists and indie labels. un:hurd has now gone on to work with the likes of Warner Music, Ministry of Sound, Fraser T Smith, SAINt JHN and many more. More recently, Alex and un:hurd have developed the agency concept into a tech product which will allow artists to run data-driven music marketing campaigns across the digital landscape within one app.

Steve Farris (Steve Farris Music)

I am a music consultant with a background in music publishing A&R. My consultancy, Steve Farris Music, offers music publishing advice, sync representation/licensing, catalogue optimisation and mentoring. 

My services have been employed by the following companies - JUMP European Market Accelerator, BIMM, Faction Music, Sound Czech, Leeds Conservatoire, Scruff Of The Neck, HEMI Music Hub, AKQA, PRS Foundation, MVKA, Access Creative, Scratch My Progress and artists - Pressure Drop, Ragnar Aegir, Lake Malawi.

I draw upon thirty plus years of experience and have held A&R positions at EMI, Sony, Peoplesound, A7 Music, On The Fiddle, Polar Patrol, Spirit/B-Unique and 13 Artists. 

I have signed and worked with artists and writers including the Levellers, Snow Patrol, Belle and Sebastian, Rae & Christian, Midfield General, Cut La Roc, Kidda, Here We Go Magic, Johnny McDaid (Ed Sheeran), Luke Temple, Nadine Shah, Kathryn Joseph,Declan O’Rourke, Thomas McLaughlin (Soak),Bo Bruce/ Equador, Malpas, Node,Tired Pony, Psychedelic Porn Crumpets, Queen Zee, Bilk, Vryll Society and Shadowlark.

Ailsa Harper (Aimless Play)

Ailsa currently works as a day to day manager at music management company, A Modern Way, working with artists such as Fatherson, Idlewild, MEMES, Zoe Graham and more. She also works as a campaign manager at Aimless Play, a digital marketing company specifically for artists where she oversees campaigns and social media strategies for a vast variety of artists and projects.

Shauni Caballero (The Go 2 Agency)

Shauni Caballero is a former Universal Music and PRS for Music Exec, founded The Go 2 Agency a Music Publishing and Consultancy company to help Artists, Writers and Producers make money from their Music. Having had success with some of the biggest acts in black music, Shauni quickly became the ‘Go 2 Girl’ for publishing and royalties. This led to Shauni launching a joint venture Publishing company with Riki Bleau called G293 Publishing. Shauni’s company The Go 2 Agency has now also partnered with a US and Caribbean based admiration company to expand the royalties consultancy service into new territories. Shauni is also the author of her educational Book ‘A Quick Guide 2 Music Royalties’.